Introduction to QF in 2011
Quintessentially Foundation supports charitable activity worldwide focused on improving the lives of disadvantaged local communities through medical care, emotional development and social opportunity. We choose innovative charities, including The Place2Be, SOS Children, Room to Read and The House of St. Barnabas to help us meet these goals. Quintessentially Foundation was able to raise over GBP 700,000 globally for charity during 2010 and is hoping to raise a further GBP 1,000,000 by the end of 2011.
The first quarter of 2011 has seen the first Johnnie Walker Blue Label Philanthropy Series Talk by Stephen Dawson. The last three months we have been have been dedicated to organising the London to Edinburgh Cycling Challenge to be held on 20th-24th July (in aid of The Place2Be). We are also in the process of developing a Poker Event to be held in late October to raise money for SOS Children.
QF is working on developing a small grants program in which staff can apply to have small events, such as birthday drinks, pub quizzes, or tandem skydives, the proceeds from which can go to a charity of choice. QF also hopes to meet its 2011 goal through Give As You Earn (GAYE), a program which allows tax payers to make charitable donations at discount depending on your tax rate. Through these events and programs we hope to encourage Quintessentially, both in London and internationally, to become involved in charity.